INVESTORS FROM EMERALD MEDIA HIT THE ROAD

When an OTT provider meets one of the finest capital investors, the outcome is just phenomenal.  It is our privilege to announce that KKR-backed Emerald Media invests US $50mn in YuppTV. The investment gives Emerald a significant minority stake in YuppTV, which claims a global user base of 400 million.

YuppTV provides over the top content to its users in India and abroad. Live TV, catch up feature, news clips and off beat videos from various networks are a huge hit among our users. We bring you the on-demand movie streaming platform to watch the best Indian movies. With over 2000 movies, 15000 hours of content, 13 languages, 7 Genres, it stands as a biggest catalogue in the industry. 

YuppTV's key focus is in the US, UK, Middle East, Canada, Singapore, Malaysia, Australia, New Zealand and the Caribbean markets. We plan to expand our services in India at a rapid pace now. 

Uday Reddy, CEO of YuppTV, said, “We couldn’t ask for a stronger partner than Emerald Media. YuppTV is a content distribution platform with a strong consumer connection, and Emerald Media has global media relationships. We hope to leverage their relationships and existing assets Endemol, OML, Fluence and Graphic India to create original programming and make this platform a next generation distribution and content powerhouse.”

Rajesh Kamat, Managing Director of Emerald Media, said, “Emerald Media believes in driving change and value-creation by providing a distinctive combination of capital, domain knowledge and management bandwidth. The world is moving from traditional consumption to multi-screen delivery mediums. YuppTV provides a unique combination of technology, strong content relationships and revenues of scale and will be an anchor to our vision of building a new age media company.”

Emerald media is a platform that primarily focuses on providing growth capital to media, entertainment and digital media companies. It has fueled massive booms in such companies during the recent past. 

About YuppTV

Turning ideas into reality is not everyone's cup of tea. Expats were missing out on their favorite entertainment programs and movies. An intellectual came up with the idea of providing over the top solutions to their problems. And that's how YuppTV happened. People who work at YuppTV to provide users with entertainment and news, are always brimming with energy and are absolute media addicts themselves.

Why watch YuppTV:

1. Staying updated with the latest entertainment and news programs is possible anywhere and anytime.

2. Even though are users away from their homeland, it gives them a cultural connection. 

3. Since YuppTV keeps its users in the know, there is a benefit of being able to talk to anyone about anything.

On that note, here's hoping that this collaboration brings in some original content to be viewed by the users.